Block by Block to Provide Services in Branson, MO

February 1, 2006

Urban Retail Properties has selected Block by Block to provide a merged Safety and Cleaning program for the newly constructed Branson Landing Lifestyle Center . Lifestyle centers are relatively new mixed use concept combining retail, office and residential space in a village style atmosphere. Having the cleaning and safety function carried out using a hospitality ‘Ambassador' approach has proven much more beneficial than services provided by a traditional janitorial or security provider.

An approximately eight person staff will provide basic cleaning maintenance and safety services to the facility. In addition to providing these services the staff will be hospitality friendly and add to the overall experience of Branson Landing.

The ability to gain efficiencies and eliminate redundancies has proven to be one of the most valuable aspects of using a provider who can deliver a merged program to Lifestyle Centers. Utilizing this approach there is a need to have a single Operations Manager, who can manage both programs. All staff members are cross-trained for effective, swift response to either safety or cleaning matters, depending on the circumstances presented on daily basis.

Block by Block is appreciative of the staff of Urban Retain Properties for the opportunity to enhance this great project and the experiences of those who work at the many restaurants and stores, live in the luxurious condo tower, or visit for shopping, dining or leisure.

About Branson Landing

HCW Development Company and the city of Branson are developing one of the nation's most attractive and dynamic mixed-use projects in America 's heartland. Situated between US Route 65 and Lake Taneycomo in the city of Branson , Missouri , this $300 million master-planned project will offer the only lifestyle retail, restaurant and waterfront entertainment district in the region.

The site occupies 95 acres including 1.5 miles of waterfront and is walking distance from the edge of the Branson tourism district. Drawing inspiration from its picturesque waterfront setting as well as its Ozarks ancestry, the Branson Landing project will offer its projected 4.5 million annual visitors nearly 450,000 square feet of retail shopping anchored by Bass Pro Shop and Belk Department Store.

Additionally, there will be a 220,000 square foot convention center and Branson , Missouri tourism center, a flagged 4-star 260-room convention hotel, a 100-room boutique hotel, 140 waterfront luxury condominiums and penthouses and a marina. All of which will increase Branson , Missouri tourism. As Branson , Missouri tourism increases so will the need for lodging and residences.

A cross-section of eateries from fine dining on the waterfront with spectacular views to casual fare for shoppers on the go, Branson Landing project will become a haven for the finest restaurant and dining choices in the Midwest .

The development will also be anchored by a new town square at the culminating point of the city of Branson 's celebrated Main Street that will serve as the complex's entertainment headquarters. A new water feature on Lake Taneycomo , created by the foremost fountain designers of the Bellagio Fountains in Las Vegas , will showcase a nightly music, light and water show of spectacular proportions.

For more information regarding Branson Landing visit www.bransonlanding.com.

About Urban Retail Properties

Urban Retail is an independently privately held company, and the developer of over 75 domestic and international premier shopping destinations and mixed use products including Water Tower Place and 900 North Michigan Shops in Chicago, Coley Place in Boston, and the redevelopment of the Houston Galleria and Old Orchard Center in Skokie, Illinois. Head quartered in Chicago , IL and with offices in Florida , Massachusetts , Washington , DC , New York , Iowa , Texas , and Georgia, Urban Retail Properties Co. is also the nations' leading third-party real-estate manager, managing over 40 million square feet of space in 28 states and the District of Columbia . The company was formed more than 30 years ago and manages a diverse portfolio that includes retail, office, residential, concession management and government projects.

Urban Retail is a renowned industry leader in all aspects of both development and property management. Urban Retail is a full service organization that provides in house expertise for all management, marketing, leasing and development issues. The company has 11 specialized departments that work together on each managed property. These services can be tailored individually or strategically combined to meet the specific needs as required by client.

For more information about Urban Retail Properties visit www.urbanretail.com.